Improving Human Experiences in the Workplace and Beyond ft. Start-up Founder and Tech Marketer, Vanessa Griffiths

Vanessa Griffiths, the co-founder of Gift Better Co., is all about marrying tech and values to improve human experiences. During this enlightening conversation, Vanessa and I discuss how important it is for companies to take care of their employees in a holistic way, the mindset of running an effective business with a close friend, and the importance of a self-care routine to manage it all.

Show Notes:

10:00 - The courage to take the big leap to nurture a successful start-up

15:15 - The importance of a support system when building brand

22:30 - Gift giving and the entire employee experience

30:23 - How to build a brand with a co-founder

39:30 - How to manage it all: Routines, sleep, and buffers

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About Vanessa Griffths

A product of her early 2000s adolescence, Vanessa Griffiths’ career has been fueled by her love for all things internet. After graduating from Carleton University with a degree in Communications Studies, Vanessa earned her stripes as a marketer at startups in various industries, from natural beauty to high tech. Vanessa’s experience in Canada’s startup scene has given her a front-row view into how to build a scalable business from the ground up. She thrives at the cross-section of culture, technology, and human behavior, which is exactly where she often finds herself at Gift Better Co. When she’s not working, you can usually find this new mom spending time with her baby boy or nerding out about the latest marketing technology.

How to connect with Vanessa:

https://www.giftbetter.co/

https://www.linkedin.com/in/vanessamgriffiths/

Instagram: @itsjustvanessa